The name
Our name was originally short for 'Product Analytics,' but no one seemed to be able to pronounce it properly.
We came up with dozens of good excuses for a name change—we even pivoted the business from analytics to a PIM solution, but by then It was too late, the name stuck. We still have a lot of fun listening to people try to pronounce it.
Hint, it’s P + analytics.
The goal
Our goal is simple:
To kill spreadsheets.
We simply don’t believe that anyone should have to manage their product information in a spreadsheet anymore.
Seriously, that’s it.
The culture
If you love reading ‘empowering’ phrases like “vibrant collective” and “innovative individuals,” then be prepared to be disappointed…
That’s because to get a typical result, you have to do only typical things. But that’s not really our style.
We’re kind of the cool kids in the PIM playground (if we do say so ourselves), and we love to challenge the status quo to help anyone break free from f*#king boring spreadsheets.
Our story begins…
Our co-founders Morten Poulsen and Alex Lopez came up with the idea to create an image-sharing platform that would help brands track the performance of their products from third-party vendors’ websites.
Sowing the seed
Morten and Alex secured the first round of funding from a Danish venture capital firm. In a bold move for a fresh startup, operations instantly took off with two locations, Copenhagen and Malaga.
Casa Plytix
Operations in Malaga started to grow, we moved out of our coworking space and into an old Andalusian mansion in El Palo Malaga, affectionately referred to as Casa Plytix.
A pivotal moment
In our humble opinion, our product was fantastic but the market didn’t think so. After 2 years we had to make a radical change and cut our losses, but we weren't going to give up. Using the insights collected from our users we decided to pivot to what is now known as Plytix PIM.
More funding
Now officially as a PIM software company we embarked on another roadshow to secure more funding to start expanding again. This time our focus was clear, we wanted to build a PIM exclusively for small and medium-sized businesses.
Our first customers!
After three years of hard work, trial, and error, Plytix officially launched its PIM and got our first-ever paying customers onboard.
A new home
With our team getting bigger by the day it was time to upgrade to a new office in the middle of Malaga city.
What's next?
Stay tuned, there’s so much more to come!
"I've worked in sales before but things are definitely different here. For us, honesty and being able to sleep at night are important. We’d rather not close a sale than force a client into something they didn’t want. So when a client signs up, we know it'll be a relationship that lasts."
Head of Sales
“Every suggestion or idea that I've had has been taken into consideration from the very first day,
I've always felt like an active member of this company with a word and a real value. Very happy to be working here!”
Motion Graphic Design Specialist
“I feel like Plytix is the best place I could have landed after my previous sales experiences. Plytix offers so much support. Everyone here is open-minded and super supportive of each other! I wake up every morning extremely excited to come to work.”
Business Development Representative
“If you didn’t know us you'd never be able to tell who's been here for a month or who's been here for years. No one feels superior over others; your boss and their boss are sitting at tables just like yours, maybe even right next to you. Plytix is different because it really feels like we’re all in this together.”
Lead UI Designer
"At Plytix we don't just mindlessly fill job positions. We make sure the people joining fit into our culture, which is important in the Customer Success team. We all genuinely care about giving the client the best solution, and seeing how the tool transforms their day to day is priceless."
Head of Customer Success
“When everything is going well it’s easy to feel like you’re in the right place. But Plytix stands out when there’s a problem, and we work to solve it without getting tense, still treating each other well. It’s those moments, seeing how the little problems are solved, that I realize I chose the right place to work.”
Full Stack Developer
